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Unique graphic design solutions
The importance of maintaining a strong, consistent corporate image throughout a company's print materials and multimerdia is paramount..
the examples shown throughout this site demonstrate my committment to that goal.
It is my belief that a company's designer, ad agency, sign company and even it's architect should commit to becoming a partner in maintaining the strength of that company's corporate image.
Ever since beginninning the relationship with Pools by Andrews, a concerted effort was made to maintain a typographic and visual consistency in their advertising. This has been maintained very carefully, and is reflected in the design of their new catalogue. The cover and a spread design are shown here.
GOLF CLUB CENTENNIAL BOOK The Tedesco Country Club in Marblehead, Massachusetts, commissioned a 128-page, 5 color coffee table book which was compiled and published in time for the centennial celebrations. The photography by George Peet, combined with historical photographs from the club's archive make this memento extra special. A memorable design project indeed!
AUTOSPACE
A company that markets an innovative parking system which can be installed in existing buildings with limited space or in new construction projects,
when the high prices of
real estate can be a factor in deciding whether or not an integral parking garage is necessary.
POCKET FOLDER The photo-illustration on the front cover (L) took a whimsical approach to solving a parking problem, and the innovative solution on the inside flap (R) reveals the actual solution that would be built into an existing structure. The work on this folder preceded that of the logo and corporate image and stationery, so that when the best solution for the logo was eventually decided on, the folder had already been printed. To see the final logo, see the Logos page.
HEALTH EFFECTS INTITUTE
A design system was created for the reports published periodically. A typographic and visual consistency was established and maintained and two color printing proved to be economical.
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For information please contact by e-mail at: melgreendesign@gmail.com
